Matt Lerche

GoArmy.com has launched a new design today. Overall the site looks awesome and almost makes me want to join..haha
I wanted to share some areas of improvement as far as an optimization stand point. Why you ask? Well, when a major redesign is executed, optimization is thrown out of the window because the marketing department and [...]

Rest is important for productivity.
Trying to work straight without recovering your energies leads to a wandering attention, procrastination and, in extreme cases, death. But when does “recovering your energies” just become an excuse to waste time? How do you draw the line between constructive rest and laziness?
I don’t believe this [...]

I’ve decided to put a blog on the domain of my name. I figure it’s time to contribute some information back to people who want to learn about search marketing. So, this is the first post of many to come.
Here are some of the topics id like to post about, but will most likely change [...]